Write Angle Now In Its Fifth Year
Like most entrepreneurs, our team’s concept of time is slightly warped. Maybe it’s due to living a life of deadlines. Or perhaps it’s the relentless immersion in so many different avenues of technology on behalf of our clients. Being perpetually busy makes time fly. So it’s hard to believe that Write Angle has just completed its fourth year in business
And what a great ride it’s been so far. We’ve had the good fortune to work with extraordinarily interesting clients across a broad spectrum of technologies. From our first gig with Endplay, a leading provider of content management, engagement and monetization solutions to our multi-year relationship with Paxata, a red-hot provider of adaptive data preparation solutions, we’ve benefited from a steady stream of word-of-mouth referrals. To our way of thinking, that’s the ultimate compliment of our body of work.
Of course, things don’t happen in a vacuum. Kudos are due to some very influential and talented people in our industry. And that includes a shout out to Tom Hogan and Carol Broadbent at Crowded Ocean who have been kind enough to refer us to amazing clients like Sumo Logic and the Exploratorium. A shout-out, too, to Cari Jaquet who has engaged Write Angle not once but twice as VP of Marketing with SenSage and Paxata.
So what are Write Angle clients looking for help with? It runs the gamut. We are developing everything from case studies to white papers, ghost written thought leadership pieces, solution briefs, web copy, blogs, data sheets and press releases.
What makes life interesting is the variety of projects, clients and technologies we tackle. From venture-funded startups like Cloudscaling (developer of OpenStack-powered hybrid clouds and recently acquired by EMC) to stalwarts like McAfee, we have to stay current on the blinding rate of change impacting multiple industries. One day we may be knocking out a detailed data sheet on BYOX solutions. And the next day we’re editing an eBook providing CEOs with guidance on corporate transformation.
When it comes to our work, we prefer to let our clients do the talking:
“Finding versatile writers that deliver compelling white papers, informative case studies and web copy that hits the mark is hard to find–if not impossible–in this market. We’ve come to rely on Write Angle–and Peter Davé’s quality, speed and smarts–to work with our most demanding startup clients.” [Tom Hogan, managing partner with Crowded Ocean]
“A good editor can make a world of difference in improving the clarity, organization and impact of an eBook. I was fortunate to work with Peter Davé who did a superb job of tightening the narrative, reordering content and strengthening the voice of my new eBook, The Leader’s Guide to Corporate Transformation and Renewal. His writing skills and editorial direction are second to none.” [Beatriz Infante, CEO and Managing Member, BusinessExcelleration]
“Finding great writers who can produce compelling white papers, case studies, web content and solutions briefs – especially for complex technology like machine data analytics – is always a challenge. Fortunately, we engaged Write Angle’s content creation services. And the results have been stellar.” [Puneet Pandit, CEO, Glassbeam]
And finally:
“We engaged Write Angle and Peter Davé to develop a wide range of assets ranging from an extensive array of new web copy to highly strategic use cases. Write Angle proved to be integral to our marketing communications efforts that played a key role in influencing our recent acquisition by EMC. Peter’s writing style is energetic and engaging. Equally important, his storytelling skills adeptly deliver technical depth while making a strong business case. Peter has my highest recommendation as a top notch writing resource.” [Teri Elniski, VP of Marketing, CloudScaling].
Thanks to all for making our first four years a success. We’re looking forward to our next chapter.